The year 2009 has seen some most discouraging time in aviation history and hence the travel and tourism industry around the world. Increase in high-octane fuel prices lead to increasing airfares where high recession decreased the number of travelers to less than half. This resulted in serious losses to the airline companies. Many got bankrupt while for others it was widely believed that they would go bankrupt. Even an upscale carrier like Belleview had to cease their operations temporarily in July 2009.
Only very strong and demanded airlines could keep going during those hard times. One of these airlines was Ghana International Airline. The credit goes to the marketing plan of the airline as well as the beauty and attraction of Ghana. This airline kept on operating successfully by providing direct cheap flights to Accra. Other airlines such as Afriqiayah Airways and Egypt Airways also provided low airfares to Accra. Nevertheless, they could not be preferred over Ghana International Airlines as both of them reach Accra indirectly. Hence they took far longer to reach Ghana. Time is something very important to the travelers. Adding to this, the quality of their services could not do better than that of Ghana International Airlines. Compared to Afriqiayah Airways and Egypt Airways, Ghana International Airlines received the least amount of complaints regarding loss of baggage or delays in flights. Although Ghana International Airlines charged more than Afriqiayah Airways and Egypt Airways, through a comparison between ticket fares, time of flight and quality of service, Ghana International Airline turned out to be the most successful.
2009 also saw a lot of chaos and confusion on the airports. It was the time when things were turning out unexpectedly awful and holidays were turning out into nightmares. Many times, the connecting flights to the next airport were either not found or cancelled and the travelers had to fly back home from mid-way. While at other times, the services paid for, were never offered. Hence the world wide economic recession together with hike in high-octane prices discouraged travelers. Aviation industry world over seemed to be in a state of emergency. Inflation in travel industry was constantly rising.
The International Air Transport Association Conference was held in Kuala Lumpur July 2009. There, these issues were brought under discussion. Hike in high-octane prices, low buying power of tickets and all the problems facing the travel industry were highlighted. As a result, the travel industry saw a relief in December. Different airlines took different strategies and things got slightly better. For Ghana International Airline, it was predicted that the airline may go bankrupt and be dissolved. The prediction was proved wrong when in December too, Ghana International Airlines was one of the successfully operating airlines. It was during this time that the airline sold almost all of its economy-class tickets. Since then it is widely believed that if Ghana International Airline keeps on working at the same pace, it will soon to be a healthy competition for many other airline services around the globe.
In 2010, the taxes on ticket fares are likely to rise but not more than that of July 2009. Hence the airline is expected to survive well in this situation. Airlines like Ghana International Airline have made getting cheap flights to Africa and easy task and so, a holiday in the exotic continent.
